"In a nut-shell, a geodemographic classification system is an attempt to simplify a large and complex body of information about people, where and how they live, work or recreate. It is developed on geographical ideas that similar people with similar characteristics are more likely to live within the same locality and that such area types will be distributed in different locations across geographical space. The Nigerian LGA classification system encapsulates spatially referenced datasets for the year 2006 sourced from the National Bureau of Statistics (NBS) for each of the 774 LGAs in the country. Every LGA has been placed in one of 6 Super-groups, and into one of 23 Groups and finally into one of 57 Sub-groups. This hierarchical structure of Super-groups, Groups and Sub-groups allows for greater flexibility and means that analysis, visualisation and reporting can be done at any of the three levels.
The Nigerian system is the first African open source geodemographic classification system recognised in academic literature. It therefore leads the way for a new era of unbiased approach to understanding a wide range of issues within the public sector, private sector and indeed the academia."